"Powering up Google Ads with HubSpot" webinar

Friday 31st January 2025
10:00-10:45am GMT | Online

Learn how to use HubSpot data to transform your Google Ads performance in this online webinar led by Tim Barlow, Founder and MD at Attacat.

This webinar covers
the following:

When it comes to Google Ads, HubSpot’s real strength is in its ability to enable your ads to be optimised based on lead and/or customer quality.

But making the most of this “power couple” isn’t always as straightforward as it seems. In this webinar we help you get to grips with the strategy you need to ensure you get real value from your ad campaigns.

We will look at the business rationale with a particular focus on:

  • Which reports to use when
  • Using audiences
  • Sending offline conversion events to Google
  • The thorny question of what KPIs to use

We then round up with a summarised 10 step plan for transforming your Google Ads effectiveness.

Who should attend?

Anyone using HubSpot who has used, is using or considering using Google Ads including:

  • Those responsible for business growth
  • CMOs/Marketing managers
  • Ads managers
Abstract plus art by Petr Strnad

Speaker

Tim-GA4-1

Tim Barlow

Managing Director, Attacat

With 25 years experience in the digital marketing industry, Tim founded Attacat in 2003 offering Google Ads management. For the last five years Attacat’s focus has moved entirely to serving HubSpot customers. In this session, he will share his hard-won knowledge and the outline process the Attacat team has developed to maximise revenue from Google Ads with HubSpot.