Amazon Product Ads | The 5/6 Ws that you should know
A recent edition to the PPC arsenal comes in the form of Amazon Product Ads (APA) and we’re ...
Read More > Your lens into the thoughts of Attacat
PPC replaced by robots:could automation force account managers out of a job?
How competitive could a robot be? (Image Credit: Business Insider) in short, no. Or at least, not good ...
Read More > Google’s next Penguin update will be noticeable
Matt Cutts has provided some more details on the next Google ranking algorithm update to Penguin through the ...
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Freedom of Information: part of the marketing professional’s tool kit
Did you know that there are 22 people employed in St.Andrews to deal with the Freedom of Information ...
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Simple ad copy testing: 6 steps with AdWords labels
labels (sheep variety) How do you run your ad copy tests for small accounts? We'd be interested in ...
Read More > Battling it out: Search Engine Optimisation vs Social Media
Wouldn’t it be nice to have a battle between social media and SEO? After all search engine optimisation ...
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The Turing Festival 2012
August in Edinburgh means one thing for many people - yes, festivals! There's the International Film Festival, The ...
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Online daily deals: good for the customer but bad for business?
The UK is going mad for online discounts – the BBC programme The Apprentice aired on 23 May, ...
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Panda and Penguin: Google ranking algorithm updates
It's the big news in SEO – recent changes to Google's search ranking algorithms named Panda and Penguin. ...
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